Privacy Policy

1. Information We Collect

We collect information to provide better services, improve our site, and communicate with you. Types of data we collect include:

• Personal Information: name, email address, mailing address, job title — when you provide them (e.g., contact forms, newsletter sign-ups).
• Technical & Usage Data: IP address, browser type, device information, pages visited, referral source, and other analytics data collected automatically.
• Cookies & Similar Technologies: small files stored on your device to improve experience, remember preferences, and analyze usage.

2. How We Use Your Information

• To respond to inquiries and provide support.
• To send newsletters, updates, and other communications (you can opt out anytime).
• To personalize and improve the website content and user experience.
• To analyze site usage, diagnose technical issues, and improve security.
• To comply with legal obligations and protect our rights.

3. Legal Basis for Processing (for EU residents)

If you are in the European Economic Area (EEA), we process personal data where we have your consent, we need it to perform a contract, or to comply with a legal obligation, or for our legitimate interests (for example, improving the website)

4. Cookies & Tracking

We use cookies, web beacons, local storage, and similar technologies for analytics and to improve the user experience. You can control cookie settings through your browser or device. Below are examples of cookies we or third parties may use:

• Essential: required for site functionality.
• Performance & Analytics: measure site usage and improve performance (e.g., Google Analytics).
• Marketing: used by third parties to provide personalized ads (if any).

5. Third-Party Services

We may share information with trusted third-party service providers who perform services on our behalf (hosting, analytics, email delivery). These providers are contractually required to keep data secure. We do not sell your personal information.

Examples include (but are not limited to): web hosts, analytics platforms (Google Analytics), email providers, and payment processors (if applicable).

6. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy unless a longer retention period is required or permitted by law.

7. Security

We implement reasonable technical and organizational measures to protect your data. However, no online system is completely secure — if you suspect unauthorized use of your account or data, contact us immediately.

8. Your Rights

Depending on your jurisdiction, you may have rights including access, correction, deletion, restriction of processing, data portability, and objection to certain processing. To exercise these rights, contact us at eric@outwardlab.com or support@outwardlab.com.

EU residents may also lodge a complaint with their supervisory authority.

9. Children’s Privacy

Our site is not directed to children under 16. We do not knowingly collect or maintain information from children under the applicable minimum age. If you believe we have collected such information, contact us to request deletion.

10. Links to Other Sites

We may include links to third-party websites. This policy does not apply to those sites — please review their privacy policies before providing personal information.

11. Changes to This Policy

We may update this Privacy Policy occasionally. When we do, we will revise the “Effective date” at the top. Continued use of the site after changes indicates your acceptance of the updated policy.